How to find clients who WANT to pay for your service
Hey Olivia, today I am going to share how you can generate some easy wins by targeting companies who are already looking to pay for your services This strategy will dramatically increase the number of calls you book The strategy is simply: Email the companies already hiring for your services. Sounds great, but how do you do it? Let me tell you... In the past week there were 17,000+ job posts that went live on LinkedIn that included the keyword "lead generation" Here's how you can scrape the companies and email them offering your services as an alternative:
Your email then needs to persuade them then to AT LEAST consider outsourcing this right, so you need to present why doing so would potentially be a better option so you can get them on the phone. This works better than most other strategies you will try for the simple reason, you're reaching out to people with INTENT. They're already looking The best offer i've ever seen this approach work for is for selling lead generation systems (essentially building out your lead generation system but for them in-house) Why? One, because they're looking to keep things in-house and so positioning the system is much easier than positioning outsourcing Two, the lead gen system will cost LESS than the hire they're looking to recruit for So in your email you can quite literally say: "If we built out a lead generation system that generated 25 meetings a month for your sales team for you in-house and trained your team on how to use it, for less than the cost of a , would it make sense for us to speak?" And you can easily automate this using Clay because your have the data points. If you sell traditional lead gen, can generate results, have case studies and you're interested in switching to selling systems and being guaranteed to sell 4 systems for $10,000+ in 90 days Reply 'systems' Sean P.S Here's some people i've helped sell systems |
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<table cellpadding="0" cellspacing="0" style="border-collapse:separate;mso-table-lspace:0pt;mso-table-rspace:0pt;width:100%;margin:0 auto"><tbody><tr><td style="vertical-align:top">
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Hey Olivia, today I am going to share how you can generate some easy wins by targeting companies who are already looking to pay for your services</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">This strategy will dramatically increase the number of calls you book</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">The strategy is simply: Email the companies already hiring for your services.</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Sounds great, but how do you do it?</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Let me tell you...</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">In the past week there were 17,000+ job posts that went live on LinkedIn that included the keyword "lead generation"</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Here's how you can scrape the companies and email them offering your services as an alternative:</p>
<ol class="unordered_list" style="margin:1em 0;margin-left:1em;padding:0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5;list-style-position:outside !important;list-style-position:inside">
<li class="list_item" style="padding:0 0 0 1em;margin:0;margin-left:1em"><span>Go to Clay</span></li>
<li class="list_item" style="padding:0 0 0 1em;margin:0;margin-left:1em"><span>Create a "New Table"</span></li>
<li class="list_item" style="padding:0 0 0 1em;margin:0;margin-left:1em"><span>Select "Find Jobs from LinkedIn</span></li>
<li class="list_item" style="padding:0 0 0 1em;margin:0;margin-left:1em"><span>Input your keywords and filters</span></li>
<li class="list_item" style="padding:0 0 0 1em;margin:0;margin-left:1em"><span>Make sure to exclude roles that wouldn't apply for example if you're selling pay-per-peformance lead gen you wouldn't want to target people looking to hire a sales director</span></li>
</ol>
<table width="100%" border="0" cellspacing="0" cellpadding="0" style="border-collapse:separate;mso-table-lspace:0pt;mso-table-rspace:0pt;text-align:center;table-layout:fixed;float:none" class="email-image"><tbody><tr><td align="center" style="vertical-align:top"><figure style="margin:1em 0;margin-top:12px;margin-bottom:12px;margin-left:0;margin-right:0;max-width:800px;width:100%"><div style="display:block"><img src="https://embed.filekitcdn.com/e/SpN5oPbWrioM8gS626zFC/2F1PqDkE2Te4J7DbG8bYEP" width="800" height="auto" style="border:0 none;display:block;height:auto;line-height:100%;outline:none;-webkit-text-decoration:none;text-decoration:none;max-width:100%;border-radius:4px 4px 4px 4px;width:800px;height:auto;object-fit:contain"></div>
<figcaption style="margin-top:0.4em;font-size:0.8em;text-align:center;display:none"></figcaption></figure></td></tr></tbody></table>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5"></p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Your email then needs to persuade them then to AT LEAST consider outsourcing this right, so you need to present why doing so would potentially be a better option so you can get them on the phone.</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">This works better than most other strategies you will try for the simple reason, you're reaching out to people with INTENT. They're already looking</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">The best offer i've ever seen this approach work for is for selling lead generation systems (essentially building out your lead generation system but for them in-house)</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Why?</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">One, because they're looking to keep things in-house and so positioning the system is much easier than positioning outsourcing</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Two, the lead gen system will cost LESS than the hire they're looking to recruit for</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">So in your email you can quite literally say:<br></p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5"><em>"If we built out a lead generation system that generated 25 meetings a month for your sales team for you in-house and trained your team on how to use it, for less than the cost of a , would it make sense for us to speak?"</em></p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">And you can easily automate this using Clay because your have the data points.</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">If you sell traditional lead gen, can generate results, have case studies and you're interested in switching to selling systems and being guaranteed to sell 4 systems for $10,000+ in 90 days</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Reply 'systems'</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">Sean</p>
<p class="" style="margin:1em 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Oxygen-Sans,Ubuntu,Cantarell,'Helvetica Neue',sans-serif;color:#2d2d2f;font-size:16px;line-height:1.5">P.S Here's some people i've helped sell systems</p>
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<figcaption style="margin-top:0.4em;font-size:0.8em;text-align:center;display:none"></figcaption></figure></td></tr></tbody></table>
<table width="100%" border="0" cellspacing="0" cellpadding="0" style="border-collapse:separate;mso-table-lspace:0pt;mso-table-rspace:0pt;text-align:center;table-layout:fixed;float:none" class="email-image"><tbody><tr><td align="center" style="vertical-align:top"><figure style="margin:1em 0;margin-top:12px;margin-bottom:12px;margin-left:0;margin-right:0;max-width:800px;width:100%"><div style="display:block"><img src="https://embed.filekitcdn.com/e/SpN5oPbWrioM8gS626zFC/ffmHsHit9izHBw7A49RMSf" width="800" height="auto" style="border:0 none;display:block;height:auto;line-height:100%;outline:none;-webkit-text-decoration:none;text-decoration:none;max-width:100%;border-radius:4px 4px 4px 4px;width:800px;height:auto;object-fit:contain"></div>
<figcaption style="margin-top:0.4em;font-size:0.8em;text-align:center;display:none"></figcaption></figure></td></tr></tbody></table>
<table width="100%" border="0" cellspacing="0" cellpadding="0" style="border-collapse:separate;mso-table-lspace:0pt;mso-table-rspace:0pt;text-align:center;table-layout:fixed;float:none" class="email-image"><tbody><tr><td align="center" style="vertical-align:top"><figure style="margin:1em 0;margin-top:12px;margin-bottom:12px;margin-left:0;margin-right:0;max-width:800px;width:100%"><div style="display:block"><img src="https://embed.filekitcdn.com/e/SpN5oPbWrioM8gS626zFC/cj6DwK4vYf2y2oua3L8Mut" width="800" height="auto" style="border:0 none;display:block;height:auto;line-height:100%;outline:none;-webkit-text-decoration:none;text-decoration:none;max-width:100%;border-radius:4px 4px 4px 4px;width:800px;height:auto;object-fit:contain"></div>
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Hey Olivia, today I am going to share how you can generate some
easy wins by targeting companies who are already looking to pay
for your services
This strategy will dramatically increase the number of calls you
book
The strategy is simply: Email the companies already hiring for
your services.
Sounds great, but how do you do it?
Let me tell you...
In the past week there were 17,000+ job posts that went live on
LinkedIn that included the keyword "lead generation"
Here's how you can scrape the companies and email them offering
your services as an alternative:
* Go to Clay
* Create a "New Table"
* Select "Find Jobs from LinkedIn
* Input your keywords and filters
* Make sure to exclude roles that wouldn't apply for example if
you're selling pay-per-peformance lead gen you wouldn't want to
target people looking to hire a sales director
Your email then needs to persuade them then to AT LEAST consider
outsourcing this right, so you need to present why doing so would
potentially be a better option so you can get them on the phone.
This works better than most other strategies you will try for the
simple reason, you're reaching out to people with INTENT. They're
already looking
The best offer i've ever seen this approach work for is for
selling lead generation systems (essentially building out your
lead generation system but for them in-house)
Why?
One, because they're looking to keep things in-house and so
positioning the system is much easier than positioning
outsourcing
Two, the lead gen system will cost LESS than the hire they're
looking to recruit for
So in your email you can quite literally say:
"If we built out a lead generation system that generated 25
meetings a month for your sales team for you in-house and trained
your team on how to use it, for less than the cost of a , would
it make sense for us to speak?"
And you can easily automate this using Clay because your have the
data points.
If you sell traditional lead gen, can generate results, have case
studies and you're interested in switching to selling systems and
being guaranteed to sell 4 systems for $10,000+ in 90 days
Reply 'systems'
Sean
P.S Here's some people i've helped sell systems
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- Hey Olivia, today I am going to share how you can generate some easy wins by targeting companies who are already looking to pay for your services This strategy will dramatically increase the number of calls you book The strategy is simply: Email the companies already hiring for your services. Sounds great, but how do you do it? Let me tell you... In the past week there were 17,000+ job posts that went live on LinkedIn that included the keyword "lead generation" Here's how you can scrape the companies and email them offering your services as an alternative: Go to Clay Create a "New Table" Select "Find Jobs from LinkedIn Input your keywords and filters Make sure to exclude roles that wouldn't apply for example if you're selling pay-per-peformance lead gen you wouldn't want to target people looking to hire a sales director
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