Something special is coming 🧢
What’s happening people,
Our first-ever line of Caps drop this Sunday, and trust me, they're worth the wait. What started as a small side project has blown up into something way bigger than I expected.
I've lost count of how many samples I've gone through, tweaking this, adjusting that, to get the fit, the shape, the depth, and that perfect softness dialled in. But let me tell you, if you do manage to get one, you'll see exactly why it’s taken so long. The fit is immaculate!
We're releasing a small batch of 3 exclusive styles this Sunday at 7PM (BST)—to get your hands on one, make sure you sign up.
Add your name to the drop list
Oh, and due to limited stock, there's no early access on this one—just a straight race to secure yours.
More details are coming later this week, but if you don’t want to wait, check out what's happening behind the scenes here.
Catch you soon,
Alex
Head Honcho
CRAFTD
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<img src="https://ctrk.klclick.com/o/01HXDMQJZ26HVWZ3DC57JWBZ4Z" alt="" width="1" height="1" border="0" style="height:1px !important;width:1px !important;border-width:0 !important;margin-top:0 !important;margin-bottom:0 !important;margin-right:0 !important;margin-left:0 !important;padding-top:0 !important;padding-bottom:0 !important;padding-right:0 !important;padding-left:0 !important;"><!--%%%opentrack%%%--><p><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px; color: rgb(0, 0, 0);">What’s happening people,</span></p>
<p><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">Our first-ever line of <span style="font-weight: bold;">Caps drop this Sunday</span>, and trust me, they're worth the wait. What started as a small side project has blown up into something way bigger than I expected.</span></p>
<p><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">I've lost count of how many samples I've gone through, tweaking this, adjusting that, to get the fit, the shape, the depth, and that perfect softness dialled in. But let me tell you, if you do manage to get one, you'll see exactly why it’s taken so long. <span style="font-weight: bold;">The fit is immaculate!</span></span></p>
<p><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">We're releasing a <span style="font-weight: bold;">small batch of 3 exclusive styles</span> this Sunday at 7PM (BST)—to get your hands on one, make sure you sign up.</span></p>
<p><span style="font-weight: bold;"><a style="font-weight: bold;" href="https://craftdlondon.com/pages/coming-soon"><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-style: normal; font-size: 16px;">Add your name to the drop list</span></a></span></p>
<p><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-size: 16px;">Oh, and due to limited stock, there's no early access on this one—just a straight<span style="font-weight: bold;"> race to secure yours</span>.</span></p>
<p><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">More details are coming later this week, but if you don’t want to wait, check out what's happening behind the scenes <a href="https://craftdlondon.com/blogs/lookbooks/introducing-caps">here.</a></span></p>
<p><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">Catch you soon,<br></span><br><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">Alex</span><br><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">Head Honcho<br><a href="https://craftdlondon.com/pages/coming-soon">CRAFTD</a></span></p>
<div><span style="font-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-weight: 400; font-style: normal; font-size: 16px;">P.S. Don't sleep on these. <span style="font-weight: bold;">Get your name on that drop list now.</span></span></div>
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What’s happening people,
Our first-ever line of Caps drop this Sunday, and trust me, they're worth the wait. What started as a small side project has blown up into something way bigger than I expected.
I've lost count of how many samples I've gone through, tweaking this, adjusting that, to get the fit, the shape, the depth, and that perfect softness dialled in. But let me tell you, if you do manage to get one, you'll see exactly why it’s taken so long. The fit is immaculate!
We're releasing a small batch of 3 exclusive styles this Sunday at 7PM (BST)—to get your hands on one, make sure you sign up.
[Add your name to the drop list](https://www.craftdlondon.com/pages/coming-soon)
Oh, and due to limited stock, there's no early access on this one—just a straight race to secure yours.
More details are coming later this week, but if you don’t want to wait, check out what's happening behind the scenes [here.](https://craftdlondon.com/blogs/lookbooks/introducing-caps)
Catch you soon,
Alex
Head Honcho
[CRAFTD](https://www.craftdlondon.com/pages/coming-soon)
P.S. Don't sleep on these. Get your name on that drop list now.
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